Social Media Success and Increasing Online Business Sales (part 2)

“All of those things that I show on video, like putting collagen in my coffee, 

help make my business run ”

-Bonnie L. Frank 

Today’s episode is part two of a two-part series, "Social Media Success and Increasing Online Business Sales."

In this episode, I answer another question from an audience member on Clubhouse. We discuss how to find a great social media schedulers and how to increase your know, like and trust factor with social media. If you're on Clubhouse, stop by one of my rooms and ask a question for yourself! If you'd like to schedule a business breakthrough call with me you can find the link here: bit.ly/talktobonnie .

Show Notes 

In this episode, I share how to get more online sales with social media. 

  • Why do you need to know the differences in Social Media schedulers? [3:05]
  • What are the tools I use to run my business? [4:51]
  • What schedulers I recommend with the best customer service? [6:13]
  • Why do you need to convert...
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Social Media Success and Increasing Online Business Sales (part 1)

Episode 111 is part one of a special two-part series on social media success and increasing online sales. This episode is taken from a recording of one of my Clubhouse rooms and is filled with golden nuggets!

 “The very first thing you need is to know the nuances of the

social media platform that you're on.  ”

-Bonnie L. Frank 

In today’s episode, I discuss how to make more sales with social media and I answer questions from audience members on Clubhouse. I give suggestions for increasing your social media engagement, creating valuable posts for your target audience, and how to increase the know, like and trust factor. Come and listen in on this great conversation and, if you are on Clubhouse, stop by one of my rooms and join the conversation! If you'd like to sign up for a free chat with me, you can schedule that here: bit.ly/talktobonnie

Show Notes 

In this episode I share how to get more online sales with social media 

  • Why do you...
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5 simple steps to convert social media followers into online business clients and customers

It really is as easy as 1-2-3-4-5. Your social media posts can absolutely transform your social media followers into paid clients and customers!

 

 “ Your Call to Action needs to be clear. It’s got to be easy and it's got to be valuable”

-Bonnie L. Frank 

In today’s episode, I give you 5 simple steps to follow to convert your social media followers into clients and customers. Many online business marketers spend a lot of time on social media without actually growing their business. The purpose of social media is to be social. It's about connecting with your ideal client where they are and getting to know them.  It’s about showing up as a valuable resource for them. If you're having trouble finding or converting your followers to clients, these 5 steps can really help.  

Show Notes 

In this episode I share these 5 simple to get more sales from social media

  • Why it's important for you to engage with your followers?...
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Proximity will grow your online business FAST!

Putting yourself in front of the right people is one of the fastest ways to grow your online business.

 “ Proximity means you're in the sphere of their influence and can easily

be seen, heard, and noticed.

-Bonnie L. Frank 

 Proximity is about being close. Close to your ideal clients and customers, as well as close to colleagues who can help you grow and get ahead. One way to have proximity is to attend conferences in your industry. Proximity can help you stand out in a sea of people who are all doing similar things but because you are there with them and can easily get noticed and be top of mind. Going to conferences will help you grow your business and make connections so you can market your products, programs and services. There are so many great conferences for digital marketing, social media and podcasting, but in this episode I give you my top three. If you haven't thought about going to a conference, you should check these out.

If...

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Mindset hacks and strategies to grow your online business

The #1 cannot-grow-a business-without missing piece in people's business is the proper mindset. Get my top ten mindset hacks in episode 100 of Business Fabulous.

I think sometimes when we are more realistic about our accomplishments...

It's a lot easier to reach those goals..

-Bonnie L. Frank 

I am celebrating my 100th episode with a topic that is THE most important factor for your business--mindset. In today’s episode, I discuss mindset hacks that I use and have used over the past seven years, both personally and professionally.

All of these strategies are completely free and you can try them anytime. As entrepreneurs, we often work alone on our business and it can be very difficult to keep going--especially after setbacks. Having a business mindset is crucial to growing your online business. 

Show Notes
In this episode, I discuss the most important thing that your business needs for long term success.

Why meditation or stillness helps your...

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Social Media posts that get engagement

Posting on social media is easy. Creating social media posts that consistently get engagement can be more difficult.

 “You want people to engage, you want people to stop their scroll, that is your goal.

Your goal is to stop the scroll.

-Bonnie L. Frank

It really isn't difficult to post on social media...It's not the posting that is difficult but getting engagement from your audience. If you're new to social media, you might be wondering why some posts do well and others don't. What does your target audience want to see from you?

Social media really is for being social and that is something that digital marketers need to keep top of mind. They need to remember the 80/20 rule where you provide 80% valuable content and 20% of the posts include a call to action and possibly a mention of something you have for sale. 

Show Notes 

In this episode I discuss all the factors help get engagement for your social media posts

  • What is the goal you are trying to...
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Social media can be EXHAUSTING!

 “A lot of people hop on Social Media without ever thinking about what their goal is.”

-Bonnie L. Frank 

Social media is no longer a choice. In today's episode I share how to beat the exhaustion and overwhelm that comes with social media.

You may have heard that you need to "be everywhere" on social media--not true! But how do you know where to be on social media and how much time you should be spending on each platform? Should you spend time on Tik Tok, Facebook, Instagram, Clubhouse, Twitter, or Twitch? Where are your ideal clients hanging out? Should you use a social media scheduler?  

Listen in and get the answers to these questions as well as great tips and tricks to figure out where your audience is and how to make sure your posts are consistently seen by your target audience..

Show Notes 

In this episode I share how to stop letting social media overwhelm and exhaust you. 

  • What is OPO and why shouldn’t you listen to...
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Live Audio and Video Marketing Tips for Online Business Growth

Get easy and effective tips for live audio and video that I learned from producing over 4,000 livestream videos and 500 Clubhouse rooms.

 “Immediately give value to your audience. It doesn't matter if it's live or if it's not...you'd better get their attention within the first three seconds, or they're done." 

-Bonnie L. Frank

Although you may not choose to grow your business like I did (going live three to seven times a day, seven days a week), any amount of live audio and video is a fabulous way to build trust with your audience and position yourself as an authority in your field. Whether it's Clubhouse rooms, Facebook audio rooms, Twitter Spaces, Greenroom or anywhere else, there are so many places to connect with your audience--LIVE!

In this episode, I share how to connect with your audience, how to strategically plan before going live, as well as tips for repurposing all of your audio and video content. 

Show Notes 

In this episode I share my...

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What do you REALLY NEED to start a podcast?

Do you need a lot of tech and other things to start a podcast? Listen to episode 91 to find out exactly what you DO need.

 “ It doesn't matter how long your podcast is. Longer doesn't mean better and shorter doesn't mean better. Interview doesn't mean better, and solo doesn't mean better, either. You decide how you want to set it up, and you can always change it at any time.

-Bonnie L. Frank 

In today's episode I share what you REALLY NEED to start any podcast. If you're just starting a podcast, there are a few tools that you need to have. I share some of this information on Clubhouse, too, but you'll hear much more information in this episode. All of the podcasting tools I mention can be found here: bit.ly/bonniebiztools

Podcasting isn't hard but there is a lot that goes into it--lots of pieces to the podcast puzzle. In this episode, I share my favorite tools and some great advice that I got when I was just starting. The podcasting world is full of advice...

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Affiliate Marketing, Passive Income and More!

Affiliate marketing and other types of passive income are wonderful ways to increase your streams of revenue! Check out episode 90 for loads of ideas.

 “ Affiliate marketing means you have some sort of a relationship with a certain  person, product, program or service that you are talking about. ”

-Bonnie L. Frank 

In today's episode, I share an important part of being an entrepreneur: multiple streams of revenue. The pandemic was a big wake up call and people who had multiple income streams fared much better than people with just one. In this episode, I discuss affiliate marketing, how you can become an affiliate for companies and how you can have affiliate marketers help you sell your own product, program or service.

You don’t need to have a ton of followers on Twitter, Instagram, Facebook or any other platform to become an influencer or affiliate marketer. It’s really about finding products that you are passionate about and...

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